Top-Selling AMG In Europe: Mercedes G63, While BMW M Sales Surge By 58%.
In 2023, the automotive industry has witnessed generally positive sales trends, and there's an intriguing revelation with a focus on high-performance luxury vehicles, which have surprisingly shown strong demand, especially in Europe. Among these brands, one stands out prominently – BMW, particularly the BMW M series. Data from new vehicle registrations in Europe indicates that over 19,600 BMW M models found buyers in the first half of the year. This represents an impressive 58 percent increase compared to the same period last year, and the surge in popularity extends beyond European borders. In the United States, BMW M vehicles tallied up 16,400 sales through June, resulting in a grand total of 36,000 high-performance BMWs navigating the roads in these two regions.
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